Idea about Local Listing

After browsing some web pages I thought about Local listing or Google places. Actually a few days ago my boss was asking me to make a strategy for Google places promotion or optimization.  Now local listing is very helpful for business as well as online branding.

So what can you do to improve your listing in local SERP?

First of all make proper On-Page for the web page. Use title like (location plus (+) keywords), use heading tag like (brand name + keyword + location) and use localize content.

Try to achieve back links from local business directory.

Setup Google places properly.

To start creating your local business listing in google, you should go to the Google Places and sign in with your Google account. Follow the instruction

Select the country and give the correct phone no

Give the site name, little description about your business and categories. Chose the perfect categories.

I have given 3 boxes in here; you have to  fill the total form, like current local address, timing payment options. And you can add picture and videos.

After adding the address, Google navigator will point out a section in Google map. If that is not the location that you seek, then you can change it. Just drag and drop location pointer in to the selected area.

It may take nearly, 2 weeks to get the verification letter. A Google post card will come to your mentioned address. In some countries, the verification can be done by the given phone no. And this is a quick process.

The easiest ways to get the ranking for google local listing in Google SERP are usage of schema-creator.org and hcard to markup your address and business information and for better ranking. Here is a demo

But keep in mind to use the same address on the  Google places that you have used on your website contact page. You can use the  (schema) code to display the address in your contact us page.

I hope this will get you good result/ranking in SERP quickly.